After selecting a sub-topic within "Homelessness", research the topic by conducting and documenting interviews, collecting literary and statistical data, visual brainstorming, and audience input. From the research, develop a dashboard, poster, and motion asset that effectively communicates the information to the target audience.
Our research group settled on the sub-topic of Youth Homelessness. Within our group, we split up the research roles and put together a presentation of our findings— for my role, I conducted an interview and researched housing availability and affordability, age/ethnicity demographics within the homeless population, and income/wealth disparity within King County.
My audience is aged 16 – 35 and not aware of the extent of the homelessness issue, but are receptive to messaging about the topic.
Process – Dashboard
I began working on the dashboard with layout sketches, and after deciding on a clear hierarchy, began visualizing the data sets.
Final – Dashboard
Process – Poster
The tricky thing about a poster with so much information is providing a clear path for the eye. Laying out the data in an effective way without the allowance of segmented planes (as with the dashboard and motion graphic) was a hurdle to get over.
After settling on a layout, I revised the information graphics and added some illustration.
Final – Poster
Process – Motion Graphic
For the motion graphic, I started making storyboard iterations— In basing the narrative around the poster, I used the same visual elements to retain the visual language through and through. I converted the vectors into shapes in After Effects, and guided the viewer through the data.
© Jake Gombis 2018